Artificial Intelligence (AI) Policy

last updated: August 3, 2025

I do not and will not use generative AI to create my designs. Not just because I strive to create something totally unique specifically tailored to my clients’ needs – something AI can’t do – I also don’t know where the source images AI uses are coming from. There have been several lawsuits of artist suing AI companies because their content was being used to train AI without permission or compensation.

AI will never be as creative as a human being can be, because it can only regurgitate and recombine what has already been done before. I pride myself in my ability to create newness, and will not give up the satisfaction, joy, and heartfelt connection that comes with it.

I may use AI (ChatGPT, Perplexity and others) to quickly get up to speed on topics I have little to no knowledge about, keeping in mind the shortcomings AI has and checking all the sources it comes up with. I also us AI for market research, to suggest better performing headlines, to clean up my writings, and to speed up my planning processes.

If you would like to discuss this topic with me, please drop me a line.